The Diaspora Tax: Why Everything Costs More When You Have an Accent
The Diaspora Tax: Why Everything Costs More When You Have an Accent
You step off the plane. The air reminds you of your childhood, the sounds are familiar, and you are finally home. But the moment you open your mouth at the market, or flag down a taxi, or even your cousin's birthday party, the price mysteriously doubles. And, deep down, you know why.
The Detty December Price Surge
If you have ever come home for the holidays, you already know. December in Nigeria is not just Christmas, it isDetty December, an entire month-long celebration of parties, weddings, concerts, and reunions. And if you are an IJGB (I Just Got Back), you are about to pay premium for everything.
The same Uber ride that costs N8,000 in October is now N20,000. Event tickets will be doubled. That seamstress who charged your sister N15,000 for an outfit? She just told you N35,000, and she is not reducing a dime. Well, that is your you-just-landed tax.
Street vendors, club promoters, and even your uncle's friend who "does business" have all adjusted their prices based on one simple calculation: foreign currency. They figure if you can afford a plane ticket, you can afford their new pricing tier. And sometimes they are not wrong. Stay with me.
Your Accent Is a Price Tag
Now, you grew up here, or your parents did. You know the language, you understand the culture, you can code-switch like a pro. But the second that slight British or American accent or even just that "not-quite-local" rhythm slips into your Yoruba, or Pidgin, the price changes.
At the market, you greet the seller perfectly. You are speaking the language, you are respectful, you are even haggling the way your mom taught you. But they heard it.
That little inflection that says you have been away. And suddenly, the tomatoes that were supposed to be N500 are now N1,500. When you protest, they smile and say "But you know how it is now."
It happens everywhere. The mechanic charges you one price, then "remembers" an additional fee when he hears your voice. The landlord's agent suddenly adds "processing fees" that your locally-based friend never heard about.
The Psychology Behind the Markup
For many people at home, diaspora folks represent opportunity. You live in a place with stronger currency, better wages, and economic stability they are still fighting for. When the exchange rate means your weekend brunch money could feed a family for a week, can you really blame someone for trying to get a bit extra? It is annoying that they are trying to cheat you but, can you really?
There is also the perception, sometimes accurate, that diaspora people have lost touch with local pricing. You have been paying $8 for coffee and $20 for Uber rides, so N5,000 does not register as expensive anymore.
Vendors know this. They have watched enough diaspora folks pay without flinching to understand that your price sensitivity has shifted.
And some actually do contribute to the problem. We show up dripping in new outfits, throwing money around at clubs, buying bottles we can't really afford just to prove we "made it" abroad. We created part of this economy ourselves.
When Family Gets in on the Action
The market vendors are one thing, but it is different when it is family. Your cousin needs help with school fees, but the amount keeps changing. Your aunt's medical bill mysteriously increases when she finds out you are visiting.
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Someone always has a "small business" that needs "small support," and the figures are never that small.
This is not to say family asking for help is the diaspora tax, helping family is what we do. But there is a specific kind of pressure that comes with being the one who "escaped."
You become the family ATM, the emergency fund, the scholarship program, and the venture capitalist all at once. And if you dare to say you can't afford something? The guilt trip is real.
How to Navigate the Tax Without Losing Your Mind
So what do you do? You can't just stop coming home, and you should not have to accept being scammed every time you buy plantain. Here are some survival tactics from those who have been navigating this for years:
Send a local friend or family member who is on your side to make purchases for you when possible. Their accent doesn't trigger the markup, and they know the real prices. Yes, it feels ridiculous to need a price proxy, but it works.
Learn to haggle harder and without guilt. They are charging you double, so offering half is just mathematics. Stand firm. Walk away if you have to. They will call you back when they realize you are serious.
Do your research before you land. Ask your group chats what things actually cost. Screenshot price lists. Know the going rate so you can't be easily fooled. Knowledge is power, and in this case, it is also money.
Make local friends who will tell you the truth. Not everyone is trying to tax you. There are people who genuinely want to help you navigate without getting ripped off. Find them and keep them close.
Set boundaries with family early and clearly. Decide what you are willing and able to contribute before you arrive, and communicate it lovingly but firmly. "I can help with X, but I can't cover Y" is a complete sentence.
The Bigger Conversation We Need to Have
The truth is diaspora tax exists because ofmassive economic inequality, colonial legacy, unfair visa systems, and currency imbalances that make some passports worth more than others. It is a symptom of a much bigger problem.
We can be frustrated about paying extra for Uber while also acknowledging that the driver is trying to survive in an economy where minimum wage is a joke and inflation is eating everyone’s income. Both things can be true.
The anger should not be at each other, it should be at the systems that created this dynamic in the first place.
The real question isn't "why are they charging me more," it's "why is the economic gap so wide that my accent signals wealth?"
When we start asking that question, we start having conversations about policy, development, and what it actually means to build sustainable economies back home.
Finding Your Balance
At the end of the day, you have to find your own peace with the diaspora tax. Some people accept it as the cost of maintaining connection. Others fight it on principle.
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Most do a messy combination of both, depending on their mood and bank account that month.
What matters is that you don't let it steal your joy of being home or poison your relationships with people you love.
Yes, you will overpay sometimes. Yes, people will assume things about your life that are not true. Yes, it is exhausting being seen as a resource instead of a person.
But you are also getting to eat the food you have been craving for months, hear the languages that raised you, and be around people who understand parts of you that your friends abroad never will. That is actually everything.
So pay the diaspora tax when you have to, negotiate it down when you can, and remember that home is complicated for everyone. We are all just trying to belong somewhere while surviving everywhere.
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