Information and communication technology minister Emma Theofelus underscored the crucial role of digital creators in elevating Namibia's global image. Speaking at the MTC Content Creator Awards held in Windhoek on Saturday, Theofelus articulated the ministry's steadfast commitment to championing 'Brand Namibia' by spotlighting local culture, inherent talent, and unique products. She emphasized that content creators are an indispensable part of this mission, actively shaping both local and international perceptions of Namibia.

The prestigious ceremony, designed to honor digital influence, featured 21 distinct categories. John Ekongo, corporate affairs manager for Mobile Telecommunications Limited (MTC), echoed this sentiment during the event, highlighting the profound importance of fostering and supporting local production. Ekongo celebrated the evening as an acknowledgment of creativity, the profound power of storytelling, innovation, and overall excellence, affirming MTC's immense appreciation for the talent exhibited and produced by creators.

Award recipients conveyed profound gratitude for the industry recognition bestowed upon them. David Johannes, who proudly received the videographer of the year award, expressed that the accolade serves as a powerful validation of the rigorous behind-the-scenes work undertaken by creators. He conveyed feeling