Scribe, a company dedicated to documenting how work actually happens within enterprises, has successfully raised $75 million in an all-equity Series C funding round, pushing its post-money valuation to $1.3 billion. This significant investment is earmarked for the rollout of Scribe Optimize, a pioneering platform designed to map workflows across entire organizations, precisely identifying where the implementation of automation and artificial intelligence will yield genuine returns, thereby preventing them from becoming yet another sunk cost.

The Series C round was spearheaded by StepStone, with notable contributions from existing investors including Amplify Partners, Redpoint Ventures, Tiger Global, Morado Ventures, and New York Life Ventures. This latest funding arrives just over a year after Scribe's $25 million Series B round, capital that, according to co-founder and CEO Jennifer Smith, the five-year-old startup has largely not needed to draw down. The fresh capital will accelerate the deployment of Scribe Optimize and its related products, addressing a critical challenge for enterprises grappling with determining the most impactful areas for AI and automation adoption.

Jennifer Smith highlighted that while many companies are eagerly pursuing AI, a fundamental question often remains unanswered: "What should we automate first?" Traditional methods, such as interviews, workshops, or consulting engagements, are time-consuming, spanning months, and frequently fail to capture the true day-to-day work processes. Smith emphasized, "Without really knowing how work is done, it is really hard to know where to improve it, where to automate it, where agents can help." Scribe Optimize aims to resolve this by mining existing workflows to reveal what people are doing, abstracting this data into a single, comprehensive view that illustrates actual workflows, their frequency, and duration.

Founded in 2019 by Jennifer Smith and CTO Aaron Podoln, Scribe predates the widespread GenAI boom. Its current flagship product, Scribe Capture, automatically documents work processes. By leveraging its browser extension and desktop app, Capture generates detailed, step-by-step guides complete with text and screenshots as someone completes a process or workflow. These guides are invaluable for sharing with colleagues, embedding in internal tools, reducing repetitive questions, minimizing errors, and accelerating employee onboarding. Scribe reports that customers utilizing Scribe Capture have saved 35 to 42 hours per person per month and achieved 40% faster onboarding for new hires.

While the process documentation market includes other players such as Tango, Iorad, UserGuiding, and Spekit, Scribe's primary competition remains the manual recording of workflows. Smith underscored this, stating, "People are still using stopwatches to sit behind somebody and understand what this process is." She also pointed out the irony that even the process of deploying AI agents remains incredibly manual. Scribe has already documented over 10 million workflows across 40,000 software applications. The startup boasts more than 5 million users, with teams inside 94% of Fortune 500 companies utilizing its services, alongside 78,000 paid organizational customers, including teams at New York Life, T-Mobile, LinkedIn, Hubspot, and Northern Trust.

Smith noted that users are drawn to Scribe organically, "not because their boss tells them to, but because they want to." This bottom-up adoption often starts with end-users and escalates through team and department leads to central functions, all seeking solutions for scaling knowledge and improving efficiency. Beyond its strong presence in the U.S., Scribe identifies the U.K., Canada, Australia, and Europe as its other significant markets. The company has more than doubled its revenue over the past year, though specific figures were not disclosed, and its valuation has increased fivefold since its previous funding round. Scribe currently employs 120 individuals and plans to double its headcount within the next 12 months.