As the cooler end of summer weather officially ushers in autumn, Marks & Spencer (M&S) has emerged as a go-to destination for fashion enthusiasts seeking the perfect seasonal wardrobe staples. The brand is currently captivating shoppers with several viral jacket offerings, which have quickly become autumn must-haves.

One standout item is the faux suedette jacket, priced at just £59. This highly sought-after piece has repeatedly sold out, with customers eagerly awaiting restocks. Described as the "dreamiest coat for autumn" by TikTok user Liv (@lvblackwell), this versatile jacket is ideal for transitioning from late summer into the cooler months. Crafted from faux suede, it offers a soft and luxurious feel in an easy regular fit, complete with a neat collar and button fastenings. Available in a classic tan shade and a dark chocolate colour, and in sizes from extra small to extra large, the jacket has garnered an impressive 4.9 out of five rating from M&S shoppers. Customers praise its versatility, with one reviewer noting, "a great versatile jacket. Dress it up or down as it goes with lots of things." Another customer shared their dedication, stating, "After stalking the website for about 10 days I finally managed to buy a medium at 4.30am when two left in stock!!!"

Another M&S jacket causing a frenzy is the Faux Leather Lacquered Harrington Jacket in cherry red, available for £65. This gorgeous buy is hailed as perfect for the transition between hot summer nights and chilly autumn weather. Featuring two pockets and a chunky zip, it combines style with practicality. The jacket has gone viral on TikTok, with M&S York's official page encouraging shoppers to "run to M&S for THE Autumn jacket," prompting excited comments from fashion lovers. While popular, it has already sold out in some sizes online, though it may still be available in physical stores.

Beyond these two popular items, M&S continues to impress with other viral autumn-winter pieces. Another jacket, dubbed "THE buy of autumn-winter," has received accolades for its "unmatched quality" and features beautiful corduroy detailing on the collar and cuffs, reminiscent of a high-end designer Barbour jacket. Its oversized fit has also drawn significant praise. These highly sought-after jackets underscore M&S's success in delivering stylish, affordable, and on-trend fashion that resonates deeply with its customer base, making it a key player in autumn fashion trends.