Beauty enthusiasts are eagerly anticipating the return of the much-coveted Marks & Spencer (M&S) beauty advent calendar for 2025, which promises a seriously glamorous countdown to Christmas. This highly anticipated calendar, named ‘25 Days of Beautiful’, is now available for purchase both in stores and online, offering a luxurious festive treat.

Decked out in a sophisticated black and gold box adorned with festive stars, the calendar boasts an impressive collection of luxury skincare, makeup, and hair products. Valued at a jaw-dropping £330, it can be acquired for just £65 when customers spend £35 or more on full-price fashion, homeware, or beauty items. This makes it a highly attractive offer within a market that sees beauty calendars ranging from approximately £25 to over £500.

In a move towards full transparency, M&S has fully disclosed the contents of the calendar, allowing beauty lovers to anticipate each day's surprise. The ‘25 Days of Beautiful’ calendar contains 25 products in total, with eight of these being full-sized. It features an impressive mix of both high street and premium brands, many of which would typically retail for over £20 individually. Notable brands included are Clinique, Living Proof, and This Works.

Among the specific delights revealed are a 10ml Floral Street Sweet Almond Blossom fragrance, valued at £29, and a full-sized Bloom&Blossom Bath Oil for day two, typically worth £22. This gentle bath oil, fragranced with frankincense, ylang ylang, and lemongrass, is designed for ultimate relaxation. Day four brings a travel-sized Living Proof Shampoo, valued at £14. Further highlights include a full-sized Stila Smudge & Set Waterproof Gel Eyeliner, worth £21, for day eight, and the cult-classic Benefit Benetint, valued at £23, for day 15. Fragrance fans will also appreciate a mini M&S Discover Winter Limited Edition scent, worth £10, on day 16, which is an exclusive, otherwise unavailable fragrance.

The calendar has already generated significant buzz on social media, with many beauty lovers expressing their excitement and intent to purchase, praising its value and contents. As one of hundreds of beauty calendars entering the market this year, the M&S offering stands out for its exceptional value and curated selection of beloved brands.