Yewande Banire, a U.S.-trained and board-certified medical provider holding two master’s degrees in nursing, brings a profound personal dimension to her work in women’s health. Her journey is marked by professional success as the founder of Serene Infusion and Wellness Lounge in the United States and the recently launched Serenara Wellness in Nigeria. Yet, it is her own experience navigating the complexities of perimenopause that truly ignited her mission to transform how women encounter these significant life stages.

Recalling the profound confusion and isolation she faced during her perimenopausal journey, Yewande was driven to create a supportive environment for others. This personal struggle culminated in the establishment of Serenara Wellness, pioneering as Nigeria’s first women’s hormone telehealth and concierge medicine clinic. Her vision is to foster a sanctuary where women can openly discuss midlife health concerns, accessing personalized, evidence-based care devoid of shame or stigma. "Even as a medical provider, I found myself navigating pain, confusion, and silence," Yewande reflected. "It became clear that women were often left to endure these changes alone. I realized I had to create a space where women could speak, learn, and receive care without judgment."

The decision to extend her practice into Nigeria, following a successful venture in the U.S., transcended mere business expansion; for Yewande, it was about building a lasting legacy. She articulated her goal: "I wanted to break the silence around women’s health here, just as I have worked to do in the U.S. My goal is to create safe spaces for conversations on perimenopause, menopause, fibroids, and hormones, and to provide access to evidence-based care through telehealth."

Serenara Wellness distinguishes itself through its concierge medicine model, guaranteeing consistent and meticulously tailored care. The clinic places significant emphasis on cultural sensitivity, acknowledging the profound impact societal expectations have on women’s experiences during midlife transitions. Through a blend of personalized and compassionate services, Yewande aims to empower women to traverse these stages with self-assurance and knowledge. Education forms a cornerstone of the clinic’s philosophy, with Yewande and her team diligently providing information to help women comprehend the physiological changes occurring in their bodies, addressing a spectrum of symptoms including hot flashes, insomnia, anxiety, and fatigue.

Beyond the direct clinical setting, Yewande proactively engages in public speaking, media appearances, and utilizes digital platforms to normalize discussions surrounding women’s health, thereby broadening her influence to women across Nigeria and beyond. While perimenopause and menopause remain central to her focus, she also addresses other crucial conditions such as fibroids and polycystic ovary syndrome (PCOS). She underscores the wider ramifications of neglecting these health issues, stating, "Neglecting these conditions has economic and social impacts that affect families, workplaces, and communities."

Her advocacy is profoundly rooted in personal conviction. "I spent years showing up even when it felt bleak, betting on myself when it didn’t always make sense. Advocacy pushed me to step out because women’s health isn’t just important, it’s political," Yewande declared. Through Serenara Wellness, she continuously leverages her platform to empower women, offering not only medical expertise but also fostering community forums and launching awareness campaigns. Despite acknowledging persistent challenges such as cultural silence and systemic inequities, Yewande remains steadfast in her belief that perseverance will instigate change. "Women deserve to thrive, not just survive," Yewande affirmed. "If you are struggling, know that you are not alone, your health matters, and there is help. With the right knowledge, care, and support, these life stages can be empowering, not limiting." Serenara Wellness, under Yewande’s guidance, is actively reshaping the narrative of midlife health in Nigeria, merging medical proficiency with empathy, unwavering advocacy, and a deep understanding of cultural nuances to provide women with the essential tools and reassurance needed to break their silence and embrace healing.