Societe Generale Ghana Trains Fashion Entrepreneurs in Business Skills | News Ghana
The two-day workshop at BlueCrest University focused on building resilient and ethical fashion enterprises, addressing critical gaps in Ghana’s creative industry.
Tailored sessions covered practical skills including bookkeeping, investment sourcing, ethical production, and digital brand marketing. The program prioritized inclusive participation, ensuring marginalized groups—particularly those with physical disabilities—received dedicated support. Industry experts confirm these competencies are vital for transitioning from subsistence operations to scalable businesses amid Ghana’s expanding digital fashion marketplace.
The training aligns with SG Ghana’s Environmental, Social, and Governance (ESG) strategy targeting SME growth and financial inclusion. Bank officials emphasized the initiative’s role in “unlocking potential” for entrepreneurs traditionally excluded from development programs. With e-commerce reshaping retail, the project empowers local designers to leverage digital platforms competitively while adhering to ethical standards.
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