Eternal (Zomato)-owned quick e-commerce platform Blinkithas announced it will begin delivering Apple's new iPhone 17 series directly through its app starting September 19. The company made this anticipated announcement today via posts on its official social media accounts, including X (formerly Twitter) and Instagram. The posts featured a photo of the three new iPhone devices under the caption “Coming Soon!” and notably highlighted Blinkit's signature 10-minute delivery service for these new Apple products.

The comprehensive new Apple 17lineup was officially launched on September 9. This latest collection of devices includes the base variant iPhone 17, the more advanced iPhone 17 Pro, the premium iPhone 17 Pro Max, and a brand-new addition, the iPhone 17 Air, which is touted as Apple’s thinnest phone to date. Alongside these new smartphones, Apple also unveiled refreshed Apple Watches and the latest iteration of its popular AirPods Pro.

Photo Credit: Times Now

Pricing for the iPhone 17 series in India has been detailed for various storage configurations. The standard iPhone 17 is priced at ₹82,900 for the 256GB storage variant and ₹1,02,900 for the 512GB storage model. The innovative iPhone 17 Air starts at ₹1,19,900 for the 256GB variant, progresses to ₹1,39,900 for the 512GB model, and reaches ₹1,59,900 for the top-end 1TB storage model.

For the professional series, the iPhone 17 Pro begins at ₹1,34,900 for the 256GB model, goes up to ₹1,54,900 for the 512GB model, and is set at ₹1,74,900 for the top-end 1TB model. The premium iPhone 17 Pro Max is priced at ₹1,49,900 for the 256GB variant, ₹1,69,900 for the 512GB variant, ₹1,89,900 for the 1TB variant, and a high-tier ₹2,29,900 for the top-end 2TB storage model.

Beyond smartphones, Apple introduced significant updates to its wearable technology. The Apple Watch Series 11 now features 5G connectivity, marking it as the first Apple Watch capable of functioning independently without requiring a tethered iPhone. This model starts at $399 (approximately ₹46,900) for the 42mm size. Pre-orders for the Series 11 are currently open, with shipments scheduled to commence on September 19.

Photo Credit: MediaBrief

Additional new smartwatches include the Apple Watch Ultra 3, which boasts the largest display ever incorporated into an Apple wearable, starting at $799 (approximately ₹89,900). For outdoor enthusiasts, the Apple Watch SE 3 is now available, priced at $249 (approximately ₹25,900), offering a more accessible option with dedicated features. Finally, the Apple’s AirPods Pro 3 have received several key updates, most notably an improvement in active noise cancellation, enhancing the listening experience. These latest wireless earbuds are priced at $249 (approximately ₹25,900).