BBC's first ever chief brand officer to present in-person keynote at Nedbank IMC - IMC Conference
Published 1 week ago• 1 minute read
The annual Nedbank IMC Conference is Africa’s foremost integrated marketing event. Launched in 2019 it has become Africa’s biggest marketing conference. The Integrated Marketing Council (IMC) believes that Marketing is Business® and that marketing deserves its place at the boardroom table. This conference has more CMOs, senior marketers and agency leaders attending than any other in Africa and is relevant to anyone in the business of communication.
One day of 15-minute presentations (with some exceptions), the conference is known for its hard-hitting global agenda with no sales pitches.
The Nedbank IMC is presented in association with Masa, in collaboration with the ACA and is endorsed by the IAB. The 2025 theme is ‘Marketing is Business®’.
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