Nana Poku Ashis has stated that some people attend TGMAs just to trend negatively

Talent manager and entertainment pundit Nana Poku Ashis has stated that some individuals attend the Telecel Ghana Music Awards (TGMAs) red carpet merely to seek attention by making negative headlines.

Speaking during a discussion hosted by GhanaWeb on X Space, Ashis noted that instead of using the red carpet as a platform to promote creativity, elegance, or fashion, some people deliberately show up in outrageous outfits designed solely to grab negative attention.

“Some people are focused on the negatives, they come there just to make headlines. A lot of people show up just to fool around, not to entertain or make a fashion statement,” he stated.

According to Ashis, this trend is tarnishing the image of the event and affecting opportunities for creatives who use the platform to attract partnerships and endorsements.

He explained that several major brands closely monitor the TGMAs to scout for artistes and creatives they might want to work with, especially those who present themselves well.

“Some brands are watching our artistes with the intent of signing them based on their appearance and how they carry themselves at the TGMAs, because it is the biggest entertainment showcase on Ghanaian soil. If I’m a brand and I have something to package or sell, I’m looking at who came out looking classy, what designer did what,” Ashis explained.

He further expressed disappointment that a significant number of attendees seem more interested in going viral for the wrong reasons than in using the opportunity to showcase their style.

“But trust me, 60% of the people come there just to make some horrible statement and then go home for the bloggers and press to write about them,” he added.

Also, watch an exclusive interview with Ayisi on the latest edition of Talkertainment below:

Meanwhile, Ghanaian fashion designer Jude Dontoh shares inspiration behind Lauryn Hill's Met Gala outfit

AK/MA