Rude Health has launched a dairy-free iced coffee range in the UK, featuring two flavors: Oat Latte Iced Coffee and Mocha Iced Coffee. The Oat Latte combines Rude Health oat milk with cold-brew coffee, while the Mocha Iced Coffee blends cacao and coconut milk. These ready-to-drink iced coffees are organic and free from sugar, artificial thickeners, and sweeteners, designed for a barista-style experience when poured over ice.

According to Rude Health country manager Sam Maguire, the increasing popularity of iced coffees throughout the year presented an opportunity to make them accessible to a wider audience. The company aims to cater to the growing dairy-free market, where 48 percent of UK adults regularly consume plant-based milk. Oat milk has become the most popular dairy-free option in the UK, with half a million liters sold daily, representing approximately 40 percent of the market volume.

Rude Health joins other brands like Califia Farms, Starbucks, and Huel in offering ready-made coffee drinks with dairy-free milk. The Rude Health Oat Latte Iced Coffee and Mocha Iced Coffee are available at Waitrose and Ocado, priced at £3.75 for 750ml.