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News Features | Specialty Food Association

Published 1 day ago2 minute read

El Capitan Foods' Premium Allergen-Free Snack Brand to Exhibit at Booth #4507

Indianapolis, IN - Decadent Crunch®, the premium tortilla chip brand from El Capitan Foods, will make its debut at the 2025 Summer Fancy Food Show, to be held June 29–July 1 at the Javits Center in New York City. Visitors to Booth #4507 will experience the brand's full portfolio of corn and rice-based tortilla chips, made without gluten, seed oils, or artificial additives.

Making headlines is a market-first rice-based tortilla chip, delivering a light, crisp texture and naturally sweet finish—a bold new entry into the chips/snack category.

The product line includes:

This year, Decadent Crunch also introduces two new corn-based flavors:

  • Chili Lime – A bold blend of spice and zest anchored in authentic corn flavor.

All Decadent Crunch products are proudly made in Indiana, using El Capitan Foods' proprietary allergen-free processes and custom-built equipment to ensure exceptional quality and taste.

"We're redefining what tortilla chips can be," said Kunal Tayal, Partner at El Capitan Foods. "Our rice tortilla chip brings something truly new to the category, and our corn line continues to evolve with bold flavors and real ingredients that people recognize and trust. We're excited to share it all at the show."

Media Tastings & Inquiries:
Kunal Tayal
Email: [email protected]
Phone: (812) 316-8178


Decadent Crunch® is a premium line of allergen-free tortilla chips—both corn and rice-based—crafted by El Capitan Foods, an Indianapolis-based innovator in gluten-free snacks. With bold flavor, real ingredients, and category-first innovation, Decadent Crunch is elevating the tortilla chip experience, one exquisite bite at a time.

Learn more: DecadentCrunch.com | ElCapitanFoods.com

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