Ghana's Tourism Boom: GH¢4 Billion Generated as Road Trips Soar
Ghana's outbound tourism sector achieved a notable milestone in 2023, recording a total of 470,806 outbound visitors who collectively generated an expenditure of GH¢4.0 billion. These significant findings were unveiled by the Ghana Statistical Service (GSS) through its latest Domestic and Outbound Tourism Survey (DOTS). The survey offers an in-depth analysis of Ghanaians' cross-border travel behaviors and spending habits, providing crucial insights for Africa's travel industry professionals aiming to cater to the burgeoning Ghanaian market. Conducted throughout 2023, the DOTS specifically focused on
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