In a shocking twist to all carnivores worthy of the name, some bacon bits — like McCormick Imitation Bacon Bits — are actually vegan. That's because they're made into pieces using soy flour that has been textured and then artificially flavored and colored with ingredients like caramel color, red 40, and disodium inosinate and guanylate. So vegetarians and vegans who might have been missing bacon can get their flavor and texture fix from these imitation crumbles.
Are Bacon Bits Even Real Bacon? Here's What We Know

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If you're looking for actual meat in your bacon bits, you're in luck — there are a number of options on the market today that are made from real bacon. All you have to do is read the label closely. That's because faux bacon bits typically contain the word "imitation" on them or "bacon-flavored" — whereas, real bacon bits, like those from Hormel or Oscar Mayer, will use the words "real bacon." You can also check the ingredient listings, because the imitation crumbles will contain the items listed above, while the first ingredient listed under real bits should read "bacon."
In a strange turn of events, some people actually prefer the texture and saltier flavor of imitation bits to the real ones; one Redditor on the UnpopularOpinion subreddit even wrote, "The fake bacon bits add better flavor," while the OP responded to them saying they don't care that the bits don't taste like real bacon, they "like whatever they were going for." Real bacon bits, according to some, have a tougher texture than the fake ones.
Despite the differences in what they're made of and what they taste like, both real and imitation bacon bits are shelf-stable until they're opened. Once opened, however, the imitation bits can just stay in your pantry, but the real bacon bits must be refrigerated.