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Starbucks' spring drink lineup sports shades of pink, purple and lavender

Published 1 month ago2 minute read
in an effort to simplify execution for in-store baristas. When asked at the media preview if adding these new drinks is counterproductive, a spokesperson replied that the additions are designed to align the menu with what customers are looking for and what they are ordering. The eliminated beverages are the ones ordered the least often, he said.

coffee

The new Sunsera Blend appeals to light roast fans.

The Sunsera Blend, for example, caters to guests’ general preference for Starbucks’ lighter roasts, and expands the dark-to-light spectrum, said the spokesperson. Sunsera will be the brewed light roast of the day this spring, but others rotate in throughout the year.

On the food side, a warm Jalapeño Chicken Pocket joins the permanent menu. It features toasted chili lavash flatbread enclosing a filling of diced chicken, charred poblanos, green jalapeños, three-chili-pepper cheese and jalapeño cream cheese. At the media tasting, a company spokesperson noted that the item would make a great afternoon snack. 

snack

The Jalapeño Chicken Pocket joins the spring food menu. 

Food offerings at Reserve and Roastery locations are leaning into a floral theme. For example, there’s a Rose Pistachio Twice-Baked Cornetto, a flaky pastry filled with pistachio cream. Like ube, pistachio is generating menu buzz this year. Starbucks Reserve cocktails also boast floral flavors, with the Sakura Blossom Negroni and Butterfly Tea Spritz making their spring debut.

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Pat plans and executes menu, food and drink stories for Restaurant Business and hosts the weekly Menu Talk podcast. She provides in-depth coverage of chefs, trends and menu innovation.

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