Samson Mow, founder of Jan3, is actively pursuing the acceleration of Bitcoin nation-state adoption across Europe, beginning with France. This ambitious goal comes on the heels of a productive meeting with pro-Bitcoin French lawmaker Sarah Knafo, a prominent member of the European Parliament. Mow expressed his enthusiasm on social media, stating his anticipation of igniting a "nation-state Bitcoin adoption wave" in France and potentially throughout the entire continent.

During their discussions at BTC Prague, Mow and Knafo delved into strategic plans, including the potential development of a Strategic Bitcoin (BTC) Reserve for France. Their conversation also centered on fostering "friendly regulations" for the digital asset within the nation. Following their positive engagement, Knafo extended an invitation to Mow and his team to visit France, further solidifying their collaborative efforts. Knafo herself affirmed the importance of these discussions on her X account, emphasizing that "France must take hold of these issues" and praised Mow as an expert in state-level Bitcoin adoption, acknowledging his advisory role to the President of El Salvador among others.

Mow's dedication to this cause is long-standing; he resigned from Adam Back’s firm, Blockstream, in March 2022, specifically to launch Jan3 and intensify his focus on bolstering nation-state Bitcoin adoption globally. Knafo's engagement with leading figures in the crypto space extends beyond Mow, as she also met with MicroStrategy executive chairman Michael Saylor, whom she described as "visionary and ambitious."

The invitation for Mow to visit France aligns with a growing momentum for Bitcoin within the country's public and private sectors. Paris-based Blockchain Group, a firm claiming to be Europe’s first Bitcoin treasury company, recently demonstrated this trend by acquiring 624 Bitcoin for 60.2 million euros, bringing their total holdings to 1,471 Bitcoin. Furthermore, France’s state-owned bank Bpifrance announced in March its commitment to invest 25 million euros ($27 million) in purchasing cryptocurrencies to support local crypto and blockchain projects, indicating a governmental interest in the emerging technology.

Despite these advancements, some crypto executives have voiced concerns regarding the pace of crypto adoption in Europe compared to other global regions. Elisenda Fabrega, general counsel at Brickken, a European real-world asset (RWA) tokenization platform, noted that "European corporate adoption remains limited." She attributed this hesitation to a "deeper structural divide, rooted in regulation, institutional signaling and market maturity," highlighting that "Europe has yet to take a definitive stance on Bitcoin as a reserve asset." While the European Union’s comprehensive regulatory framework for crypto-assets, MiCA, was proposed in September 2020, adopted in May 2023, and fully enforced in December 2024, the path to widespread institutional and national adoption still presents challenges. Nevertheless, Knafo remains optimistic, asserting that "We will soon have many projects for France and Europe," signaling a continued push for Bitcoin integration.