Co-Branded Oat Milk Capsules - Minor Figures x Human Made Partner for an Exclusive Collection (TrendHunter.com)
Minor Figures x Human Made marks a unique convergence of creative vision and cultural alignment with the debut of a limited-edition capsule collection. Unlike conventional collaborations born from commercial intent, this partnership stems from a sincere, long-standing mutual respect—Human Made founder NIGO has openly expressed his admiration for Minor Figures, with the brand’s Barista Oat Milk notably featured in his home during a Japanese magazine profile. The collaboration reflects a shared ethos that transcends category, uniting values of authenticity, design-forward thinking, and lifestyle-driven appeal.
The capsule features "eight co-branded items, including a sweatshirt, graphic t-shirt, apron, milk bottle, oat milk sleeve, milk bag, kitchen cloth, and Minor Figures’ first-ever co-branded oat milk carton." Select products include 'NFC-enabled cards' granting access to an exclusive playlist curated by NIGO, enriching the experience with a digital, artistic layer.
Blending elements of "plant-based culture, fashion, and design, Minor Figures x Human Made offers a refined expression of modern lifestyle—where sustainability meets creativity in a compelling new format."
Image Credit: Minor Figures x Human Made