Aspen, CO – June 13, 2025 – Sake High!, the innovative sake brand redefining how Americans enjoy Japan’s iconic beverage, is thrilled to announce its official Colorado launch at the renowned Aspen Food & Wine Classic, June 20–22, 2025. Festival attendees will be the first in the state to experience Sake High!’s signature sake collection and the highly anticipated debut of its new sake-based hard teas.

This milestone marks Sake High!’s statewide rollout in Colorado, with distribution powered by Eagle Rock Distributing Company. The launch brings Sake High!’s premium, approachable sakes and inventive sake tea cocktails to restaurants, bars, and retailers across the state—inviting Coloradans to raise a glass to new bites, new conversations, and late nights.

"We’re excited to introduce Colorado to Sake High! and our innovative sake teas," said Brenna Turner, Co-Founder of Sake High!. "The Aspen Food & Wine Classic is the perfect stage for our official launch—where culinary discovery meets discerning taste."

Event Details 

What: Sake High! Colorado Launch & Tasting

Where: Aspen Food & Wine Classic, Grand Tasting Pavilion

When: June 20–22, 2025

Experience: Sample Sake High!’s award-winning sake lineup and be among the first to taste the new sake teas—a refreshing fusion of premium sake and natural tea flavors. Visit the Sake High! Booth for exclusive tastings and to meet the team behind the brand that’s shaking up the scene.

About Sake High!

Sake High! crafts premium sake for a new generation of drinkers. With a focus on quality, creativity, and inclusivity, Sake High! is redefining sake for the American palate. From crisp, clean Junmai to inventive sake teas, Sake High! invites everyone to raise a glass to fresh flavors, and nights that never seem to end.

Since its founding, Sake High! has built a reputation for innovation and excellence, partnering with some of the most exciting names in hospitality and beverage. The brand is proud to be an award-winning leader in the industry, having recently earned medals at the prestigious San Francisco Ready to Drink Competition among other notable accolades.

Now, with its Colorado debut and statewide distribution through Eagle Rock Distributing Company, Sake High! continues its mission to make sake fun, accessible, and contemporary—one sip at a time.