Google recently introduced Flow, an AI tool capable of generating video content, using the Veo AI model. Users can input text prompts or provide mood boards, receiving eight-second clips in return. These clips can be combined to create longer footage, potentially enabling the creation of entire films. Experiments have already begun, with users prompting the AI to generate gameplay footage that closely resembles recognizable games.

One video, which garnered millions of views, showcased AI-generated footage easily mistaken for actual Fortnite gameplay. Matt Shumer, who created the footage, stated that his prompt, "Streamer getting a victory royale with just his pickaxe," didn't explicitly mention Fortnite. Google has not commented on whether Veo should generate content mimicking copyrighted material. Another user prompted Veo to create content based on GTA 6, replicating Rockstar's aesthetic, though not as realistic as the game's trailers.

Despite limitations like the eight-second clip length, this technology signals a future for livestreams. AI-powered Twitch streamers, such as Neuro-sama, already exist, using large language models and text-to-speech programs to interact with viewers. Neuro-sama learns from actual Twitch streamers, making her personality adaptable. The potential for AI streamers to endlessly entertain viewers without relying on actual games is significant. Live service games, for example, cannot continuously produce new content.

In January, Neuro-sama briefly became one of the top ten most subscribed Twitch channels. AI personalities can avoid issues related to parasocial relationships, as they cannot be harassed, swatted, or stalked. While AI can still offend viewers, assigning blame becomes complex. AI-on-AI content, featuring AI streamers showcasing AI footage, appears to be a natural progression on platforms like Twitch. Twitch has a category for AI content, with policies banning deepfake porn, but not addressing other AI content extensively. A 2023 Twitch blog post indicated that the company is monitoring emerging behaviors to ensure its policies remain relevant.

Former Twitch CEO Dan Clancy, who has a PhD in AI, expressed confidence in AI's potential to benefit Twitch streamers, suggesting it could generate endless stimuli for reactions. However, the public's reception to AI-on-AI content remains uncertain. While an AI Darth Vader in Fortnite was popular, generative models often create humans with an unsettling aura. The forced cheerfulness in AI-generated content can be off-putting, creating a sense of hollowness. Until the technology improves, AI entertainers risk repulsing viewers.

The internet may be shifting away from serving human needs. Millions of bots inflate streamer views on Twitch. Despite the human desire for connection, AI may increase the value of authenticity and the human touch. In 2025, bots outnumbered humans in internet traffic, suggesting that we are already living in a bot-dominated world.