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CreateAI CEO Discusses AI's Impact on Entertainment

Published 1 week ago2 minute read
CreateAI CEO Discusses AI's Impact on Entertainment

Cheng Lu, the president and CEO of CreateAI, has stated that the integration of artificial intelligence into digital entertainment content represents a significant opportunity, poised to transform the video game and anime industries. He emphasized that generative AI is designed to empower artists rather than replace them, addressing challenges such as rising production costs, labor shortages, and lengthy development cycles faced by top-tier studios in Hollywood and Japan.

CreateAI has introduced Animon.ai, an AI video generation tool specifically designed for anime, comics, and gaming, which has garnered considerable attention in Japan. Lu explained that traditional anime production involves a 14-step process, including scriptwriting, storyboarding, keyframes, and coloring, all done manually. Animon.ai streamlines this process by generating layouts, designing characters, and creating keyframes and in-between frames with minimal effort, allowing directors more time for experimentation and innovation.

In the gaming sector, AI is revolutionizing all stages of production, with video models significantly accelerating environment and character design. Lu expressed confidence that CreateAI's technology and tools could reduce game development costs by over 50 percent within five years. The company is focused on developing the core AI technology and infrastructure, including its proprietary video generation large models, Ruyi, and fine-tuning other industry-leading models. These foundational technologies support customized software tools that assist human creators in developing various anime and gaming content.

CreateAI plans to launch a series of AI generation tools and a user-generated content platform for anime fans and creators worldwide this year. The company operates on a two-pillar revenue model: self-developed content leveraging major IPs to create blockbuster digital entertainment content, and operating AI tools and a user-generated content platform that enables fans to become professional creators, fostering a dynamic community.

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