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Maison d’Asa, Morocco’s prestigious luxury spa brand, is set to bring its signature blend of Mediterranean and Arabian wellness to Europe in 2025. Renowned for its ancestral rituals, sun-infused treatments, and COSMOS-certified products, the brand will introduce its holistic approach to self-care across the continent.

With an esteemed presence in world-class hotel spas – such as Six Senses Zighy Bay, Four Seasons Casablanca, Anantara The Palm Dubai, and Fairmont properties across North Africa and the Middle East – Maison d’Asa now turns its focus to Europe.

The expansion will begin in Portugal and Spain, delivering an Andalusian-inspired wellness experience before extending to France, England and Italy.

Maison d’Asa is celebrated for its immersive spa journeys, where warm textures, aromatic essences, and time-honoured techniques transport guests into deep relaxation. Its curated offerings include Hammams, body treatments and facials, seamlessly blending ancestral wisdom with modern expertise.

Walid El Mernissi, CEO of Maison d’Asa, said: “Following our success across the southern Mediterranean and the Middle East, expanding into Europe is a natural evolution. As a brand rooted in tradition, we’re committed to delivering authentic, culturally inspired wellness experiences that reflect the soul of each destination."

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