Ingram Micro launches Xvantage AI support for partners in ANZ
Ingram Micro has introduced the XvantageTM Enable | AI programme across Australia and New Zealand, aiming to provide structured support for customers and vendors seeking to adopt and scale AI-powered services and solutions.
The XvantageTM Enable | AI offering comes as part of Ingram Micro's digital platform and features a combination of assessments, educational resources and vendor-specific enablement to assist technology partners through various stages of artificial intelligence adoption. The initiative is designed to help businesses improve customer experience, productivity and security using AI-enhanced technologies.
According to Hope McGarry, Executive Managing Director, Australia at Ingram Micro, the programme is intended to demystify the process of bringing AI into existing operations while supporting partners with hands-on guidance and resources. McGarry stated:
"At Ingram Micro, we're proud to support our partners through XvantageTM Enable | AI, a dynamic enablement program designed to accelerate AI adoption and drive real business outcomes. Whether you're just beginning your AI journey or scaling advanced solutions, our platform empowers you with curated learning paths, hands-on use cases, and seamless access to leading technologies. From intelligent automation to AI-enhanced cybersecurity and productivity, we're here to help you take advantage of the full potential of AI."
The programme delivers several key resources for partners within the channel ecosystem, including AI Maturity Assessments, which help businesses evaluate their preparedness for adopting AI and uncover skill or capability gaps. Additionally, AI Basecamps offer foundational knowledge to enable effective delivery, and AI Growth Tracks provide step-by-step enablement alongside major technology vendors. Partners also have access to mission-specific data and AI services for secure and relevant data strategies, and immediate access to global centres of excellence for showcasing AI value to clients.
Vanessa Sorenson, Chief Partner Officer ANZ at Microsoft, commented on the integration of the programme into partner offerings and its applicability across different experience levels and use cases, stating:
"Ingram Micro's XvantageTM Enable | AI takes channel partner enablement to a new level with automated learning journeys and high-impact AI use cases across a variety of domains and lines of business. Regardless of the level of experience, Ingram Micro's program enables partners to deploy AI solutions from workplace productivity with Microsoft 365 Copilot to building AI Agents in Copilot Studio or implementing Intelligent Document Processing with Microsoft Azure AI services."
The XvantageTM Enable | AI programme also covers AI-driven security solutions, providing a channel for partners to access, sell and deploy security offerings from leading vendors. Janet Docherty, Director, Channel and Alliances, ANZ, Palo Alto Networks, said:
"XvantageTM Enable | AI provides Ingram Micro partners with a streamlined path to successfully sell and implement Palo Alto Networks' comprehensive AI-driven security portfolio. This program is key to empowering partners of all experience levels to maximise their opportunities and drive significant growth in the AI security market."
With the broader release of XvantageTM Enable | AI in the Australian and New Zealand markets, Ingram Micro is targeting technology providers across the region, offering tailored engagement regardless of a partner's AI maturity or experience level. The programme is structured to address initial understanding through foundational learning, as well as advanced deployment of AI-enhanced business processes and security models.
The initiative underscores the growing emphasis on AI as a driver of productivity, operational efficiency and risk management in the channel sector, with Ingram Micro's platform providing partners access to a blend of technical education, vendor collaboration and direct support in advancing market offerings.