The new partnership enables ASOS customers to select next-day delivery to InPost’s extensive network of over 16,000 lockers and parcel shops across the UK.

The service, available immediately, provides a fast and flexible out-of-home (OOH) delivery option - an increasingly in-demand solution among office-working online shoppers. Plus, ASOS Premier customers, who pay a £9.95 flat fee for yearly delivery, will be able to access the service free of charge.

David Flavell, Director of Delivery Solutions at ASOS, said: "We know that customers come to ASOS for the latest fashion when they want it.

"Adding InPost’s extensive network of over 16,000 lockers and parcel shops to our offering, with a next-day delivery, gives customers even more choice and convenience in how they get the fashion they love. We’re delighted to have InPost as our exclusive locker partner."

The move represents a milestone for OOH delivery in the UK, where Poland-based InPost is continuing to invest heavily in scaling. In April, the company acquired UK parcel delivery firm Yodel, significantly boosting its last-mile capabilities and making it the third-largest independent logistics provider in the UK.

Neil Kuschel, UK CEO of InPost said: "This launch is a game changer for out-of-home delivery in the UK. By introducing the first nationwide next-day locker service, we’re setting a new standard for delivery. ASOS is the perfect partner to launch with – a brand that shares our commitment to innovation and putting customers first."

As pressure mounts on retailers to meet fast delivery expectations while managing environmental impact, ASOS’s locker-first approach could become a model for others in the fashion industry looking to blend speed with smarter, sustainable logistics.

The logistics upgrade comes at a time of wider transformation at ASOS. Last month, ASOS reported a slump in revenues as the online fashion group continues to clear a build-up of stock and deliver full-price sales, but its CEO said the focus on the bottom line is working. The group reported revenues of £1.3 billion for the six months to 2 March, down 14% on the same period last year.

Looking ahead to the full year the company said that the increase in full-price sales would delivered an expected gross margin of at least 46% and that adjusted EBITDA would increase by at least 60% to between £130m to £150m. Revenue growth would be towards the bottom end of consensus range.

ASOS is also continuing to strengthen its appeal with fashion-conscious shoppers, having recently added cult occasionwear brands Oh Polly and House of CB to its platform.