Africa Recommerce Market Intelligence Report 2025:
| Source: Research and Markets
Recommerce in Africa is largely driven by informal resale networks, high mobile adoption, and affordability-driven consumer behavior. While most recommerce occurs outside formal retail systems, digital platforms in key countries such as Kenya, Nigeria, Egypt, and South Africa are gradually structuring resale in electronics, fashion, and mobility segments.
Recommerce will likely consolidate in major hubs like Lagos, Nairobi, Accra, and Johannesburg where digital infrastructure is strongest. Electronics recommerce will lead in formalization due to existing refurb value chains and rising smartphone turnover. Fashion resale may remain fragmented but niche digital communities will gain scale among younger urban consumers.
Africa's recommerce remains dominated by informal resale, but structured platforms in key urban markets and growing refurbished electronics ecosystems indicate a shift. Digitization, mobile money, and regional retail-tech investments will be critical in shaping the next growth wave.
Africa's recommerce ecosystem features generalist classifieds, refurb startups, resale marketplaces, and cross-border distributors. While most activity remains informal, structured platforms are emerging with localized models and city-specific scale.
Africa's recommerce competition is hyperlocal and infrastructure-constrained. However, players focusing on refurbishment, C2C verification, and regional logistics are well-positioned to lead recommerce transformation in key urban markets. Africa's recommerce ecosystem features generalist classifieds, refurb startups, resale marketplaces, and cross-border distributors. Nigeria, Kenya, Egypt, and South Africa lead formal activity, while most other markets remain informal and untracked.
Recommerce Market Size and Forecast by Retail Category
Recommerce by Channel
Recommerce by Sales Model
Recommerce by Digital Engagement Channel
Recommerce by Platform Type
Recommerce by Device and OS
Recommerce by City Tier
Recommerce by Payment Instrument
Recommerce Market Share Analysis
Recommerce by Consumer Demographics
- Market Share by Age Group
- Market Share by Income Level
- Market Share by Gender
| Report Attribute | Details |
| No. of Pages | 249 |
| Forecast Period | 2025 - 2029 |
| Estimated Market Value (USD) in 2025 | $2.6 Billion |
| Forecasted Market Value (USD) by 2029 | $4.08 Billion |
| Compound Annual Growth Rate | 11.9% |
| Regions Covered | Africa |
For more information about this report visit https://www.researchandmarkets.com/r/x39stn
About ResearchAndMarkets.com
ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.
- Middle East Recommerce Market Intelligence Databook - 60+ KPIs, Market Size, Share & Forecast by Channel, Category & Consumer Segment - Q2 2025 Update
- Latin America Recommerce Market Intelligence Databook - 60+ KPIs, Market Size, Share & Forecast by Channel, Category & Consumer Segment - Q2 2025 Update
- India Recommerce Market Intelligence Databook - 60+ KPIs, Market Size, Share & Forecast by Channel, Category & Consumer Segment - Q2 2025 Update
CONTACT: ResearchAndMarkets.com Laura Wood,Senior Press Manager [email protected] For E.S.T Office Hours Call 1-917-300-0470 For U.S./ CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900
