We've Ended The Content Profit Show - by Jeff Herring
After 168 episodes of The Content Profit Show…
We shut it down.
Not because it wasn’t working.
That show helped hundreds of creators turn their free content into their first paid product.
It worked. It built trust. It sold.
The repeat money wasn’t coming from the new products we helped people launch.
It was coming from what happened .
See, most creators stop at one product.
They launch it. They post about it. They maybe make a few sales…
And then they move on.
New funnel.
New content.
And that’s the trap.
Because
You just haven’t been shown how to flip it.
The Content Profit Show helped you create.
The How You Profit Show helps you multiply.
Now? We don’t stop when your first offer is live.
We take that product, we drop it into the Profit Seat, and we .
That’s right. From one paid product, we pull out:
We don’t just talk about it.
We .
Every week.
On air.
In front of real people.
With real products.
And the transformations?
They’re not subtle.
Most “guest spots” are fluff.
Most podcast interviews are boring.
Most free coaching sessions? They don’t move the needle.
But the is a completely different beast.
You don’t show up to chat.
You show up to .
And here’s what you get when you claim your seat:
✅ 30 minutes of direct, strategic product flipping with me
✅ A breakdown of your offer — positioning, price, packaging
✅ The full 4-product profit map based on what you’ve already built
✅ Instant clarity on what to create next (and what to ignore forever)
✅ A show recording you can use as content, proof, or even a lead magnet
✅ A Custom GPT and template to repeat the flip again and again
That’s not a “value stack.”
That’s a profit machine.
They think the path to more money is more products.
More launches.
More grind.
Nope.
The real money?
It’s in .
One solid product is all you need to create :
That’s the new playbook.
No filler. No fluff. Just
Now you might think the point of this post is to get you to sign up for a Profit Seat.
Nope. Not yet.
We’ll begin to offer Profit Seats for you soon, scheduling for July. Watch this space for more…
We’re simply laying the groundwork for you for something truly profitable and powerful.
Here’s one question to play with in the meantime, to unlock your next product — no matter where you’re starting from:
Boom. There’s your prequel.
Turn that into a checklist, a mini-course, a one-day workshop — and now you’ve got a warm-up offer that pre-sells your main product without you having to convince cold leads from scratch.
That’s the power of flipping with intention.
And that’s just step one.
isn’t just an upgrade.
It’s your .
It’s your clarity machine.
It’s your profit lab.
And we’re only just getting started…
~ Jeff
Creator and Host of The How You Profit Show