The tech industry's elite have introduced some of the world's biggest products. And for better or for worse, they've also left their mark on the world with their choice of clothing.
A lot of big-name tech leaders have a trademark look. While their signature outfits may be good, bad, or exceptionally average, they're theirs all the same.
Here's a look at some of the most iconic signature styles of the world's biggest names in tech.
Picture Steve Jobs. You imagined him in a turtleneck, didn't you?
The late Apple cofounder and CEO seemed to wear a black turtleneck and blue jeans more often than not.
Biographer Walter Isaacson wrote that Jobs initially wanted Apple employees to wear a uniform and enlisted the help of designer Issey Miyake to make one. The idea was unpopular, but it brought Jobs closer to Miyake.
"I asked Issey to make me some of his black turtlenecks that I liked, and he made me like a hundred of them," Jobs told Isaacson. "That's what I wear."
Though Mark Zuckerberg's fashion has evolved considerably since the early days of Facebook, we'll never forget his hoodies and flip-flops era.
In "The Social Network," a film depicting Facebook's history, Eduardo Saverin, played by Andrew Garfield, references Zuckerberg's signature look in his famous "You better lawyer up" scene.
"Sorry, my Prada's at the cleaners, along with my hoodie and my 'fuck-you' flip-flops, you pretentious douchebag," he says.
Sartorially speaking, today, the Meta CEO is better known for gold chains and T-shirts emblazoned with Latin phrases.
Amazon founder Jeff Bezos never drew much attention for his fashion while still leading the company, but he's embraced a new look in recent years that's turned some heads.
His aesthetic now runs the gamut from "mob chic" to "space cowboy billionaire."
As Jobs had his black turtleneck, Jensen Huang has his black leather jacket. The Nvidia CEO has been wearing them for at least 20 years, a spokesperson previously told The New York Times. He's credited his wife and daughter with styling him.
Huang has cycled through a number of leather jackets in recent years and, like Zuckerberg, says sticking with a look means one fewer decision he has to make.
Tim Cook may be the CEO of Apple but he also does a lot of promotion for Nike shoes. (Cook has sat on Nike's board since 2005.)
He's frequently seen wearing Nike shoes with his outfit, which usually includes a polo. During an event last year to announce a new iPad, he wore a one-of-a-kind Nike Air Max 1 '86s designed, in part, using Apple products.
And though it's not an article of clothing, Cook has something of a wardrobe staple in the classic peace sign he flashes everywhere.
Twitter cofounder and Block CEO Jack Dorsey dressed largely monochromatic for many years. Though its components varied — it often included a leather jacket, a suit jacket, a hoodie, or a T-shirt — he loved a slim-fitting, all-black ensemble.
He's overhauled his look in recent years, though. He appeared at the Bitcoin 2021 Convention in Miami wearing an orange tie-dye shirt, with a long beard and shaved head.
Bill Gates varies his outfits here and there, but one mainstay of his collection is his beloved combo of a sweater over a collared shirt.
In a 2016 Ask Me Anything session on Reddit, the Microsoft cofounder was asked to name something he never spends too much money on. His answer? Clothing.
"I think people's spending instincts are set when they are in high school," he wrote. "I don't like spending a lot of money on clothes or jewelry."
