Following the mixed reviews of Kendrick Lamar's performance at Super Bowl 59, speculation is growing about who will take the stage next. Lamar's show was polarizing, with some calling it the "worst" in history, while others hailed it as one of the best. The reality likely lies somewhere in between, but the debate has certainly set high expectations for the next performer.

Jay-Z, who oversees the Super Bowl halftime show production through his company Roc Nation, is under pressure from the NFL to select a female artist "outside of the hip-hop world" for Super Bowl 60. This move follows a series of hip-hop-focused halftime shows featuring icons like Kendrick Lamar, Dr. Dre, Rihanna, and Eminem in recent years. The decision to diversify the lineup suggests the NFL is keen on appealing to a broader audience.

Interestingly, one major name has already been ruled out—Beyoncé. Despite her status as one of the most influential female performers of all time, Beyoncé, who previously dazzled at the Super Bowl halftime show, won't be taking the stage in 2025. An insider revealed, "There is also a world where Beyoncé would do it again, it won't be next year but there is definitely a world where she would do it again before Taylor had her chance to do it." This insight naturally turns the spotlight toward another powerhouse performer—Taylor Swift.

With her record-breaking Eras Tour captivating millions worldwide, Taylor Swift seems like the ideal choice for the Super Bowl 60 halftime show. Her influence and popularity are at an all-time high, making her a dream pick for the NFL. However, fans hoping to see Swift perform may have to wait a little longer.

According to The Daily Mail's sources, Swift is unlikely to take the stage unless her boyfriend, NFL star Travis Kelce, retires. "She doesn't want to do it now until Travis is fully retired as she would like to be at the game supporting him rather than performing at it," the insider shared. The report also mentioned, "When she eventually performs at it, she wants all her loved ones to be able to experience it. And as long as Travis is in the league, the Chiefs have a chance to be in the game, so she is going to wait to do it till he is officially done."
This revelation adds an intriguing twist to the Super Bowl 60 halftime show narrative. It appears that Swift's loyalty to Kelce and her desire for her loved ones to enjoy her performance without distractions are influencing her decision.

With Beyoncé ruled out and Taylor Swift likely waiting for Kelce's retirement, the question remains: Who will perform at the Super Bowl 60 halftime show? The NFL's preference for a female artist outside the hip-hop genre leaves the door open for several high-profile contenders. Names like Adele, Lady Gaga (who previously delivered a memorable halftime show), or even emerging pop sensations could be in the mix.
Also Read: Super Bowl loss didn’t change Travis Kelce’s retirement decision, claims new report
The suspense continues to build as fans speculate about who will electrify the stage at Levi's Stadium. Who would you like to see perform at the biggest event in sports entertainment?