Potbelly Sandwich Works, the neighborhood sandwich shop, is releasing its new signature Hot Pepper Flavored Potato Chips in partnership with Utz's Zapp’s brand, purveyor of chips and pretzels with bold flavors rooted in the sights and sounds of The Big Easy.

The new chips bring the flavor of Potbelly’s signature Hot Peppers in a spicy, snackable, portable form, now available exclusively at Potbelly shops nationwide. The Hot Pepper Chips join the Zapp's lineup of flavors, including Voodoo, Spicy Cajun Crawtators, Evil Eye, Salt & Vinegar, and other flavors.

“Our Hot Peppers have a cult following, with fans adding them to their entrees and sides, enjoying the heat in our signature sauces and hummus, or buying them by the jar to enjoy and share,” says Potbelly Director of Consumer Insights and Menu Innovation Eric Chenel. “Now, we’re thrilled to deliver that bold flavor in a whole new format. These chips are spicy, flavorful, and unmistakably Potbelly. Whether paired with a toasty sandwich or enjoyed on their own, they bring the perfect Potbelly kick that fans have come to expect from our Hot Peppers.”

Utz Quality Foods is on the current Snack Food & Wholesale Bakery “Top 50 Snack & Bakery Companies” list. Click here to view the current “Top 50” rankings.