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Meghan Markle May Be Expanding Her Brand Into This New Space

Published 6 hours ago3 minute read

Consider us interested.

Published on May 27, 2025 @ 12:14PM

Meghan Markle. Credit:

Getty

Meghan Markle’s As Ever launched its first product drop to much success—as in, all of its eight products sold out in the first 45 minutes. Looking forward to future drops, could fashion be in the cards? The Duchess of Sussex isn’t ruling it out.

“The category of fashion is something I will explore at a later date, because I do think that’s an interesting space for me,” she told Fast Company in a new interview. (Before potentially launching her own products, fans of Meghan’s style can currently check back frequently on her ShopMy account to see the exact items she’s wearing.)

Tracy Robbins and Meghan Markle in Netflix's 'With Love, Meghan'.

Jake Rosenberg/Netflix

And fans of Meghan’s jam and other items in As Ever’s April launch might be disappointed: it doesn’t look like an immediate restock is in the cards for the brand. “Instead, Meghan wants to take a step back, gather data from the launch, and figure out exactly what As Ever could be,” Fast Company reported, adding that she’s planning to announce new products in the first quarter of 2026.

“I want to really focus on the hospitality angle of As Ever, but as we take the learnings, we can understand what the customer’s needs are seasonally,” she told the outlet, adding that “My heart is very deeply in my home. Everything comes from being rooted in the love story of your home and garden, and then you can imagine different verticals coming out of that.”

Meghan Markle in Netflix's 'With Love, Meghan'.

Jake Rosenberg/Netflix

Speaking of home, after sharing at last month’s TIME100 Summit that she was racing to get home to Montecito, California before her son Prince Archie lost his first tooth, she apparently made it in time—“At 2 a.m., Archie woke Meghan up excitedly to tell her what had happened,” according to Fast Company.

“I had a lot of business meetings the next morning, but I still chose to cuddle with him the rest of the night,” Meghan said. “Those mom moments energize me to be a better founder, a better employer, a better boss.”

“If I had to write a résumé, I don’t know what I would call myself,” she told Fast Company. “I think it speaks to this chapter many of us find ourselves in, where none of us are one note. But I believe all the notes I am playing are part of the same song.”

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