“Since our founding nearly 100 years ago, Marriott has been committed to serving our world. I am deeply grateful to our associates, Business Councils, and owners for the thoughtful and creative ways they have shown up for their communities and each other. Their dedication to volunteerism and service has had a profound impact on the communities where we live and work,” said . “As we celebrate this remarkable milestone, we remain focused on continuing this momentum and being a force for good in the world.”

Individuals and teams from properties in the Marriott portfolio and corporate offices around the world collectively contributed to this shared goal through partnerships with nonprofits, volunteer service opportunities, and charity fundraising events. These ongoing volunteer efforts focused on delivering positive impact through the four Serve 360 priority areas, or “coordinates”: Nurture Our World, Sustain Responsible Operations, Empower through Opportunity and Welcome All and Advance Human Rights.

Particularly in times of disaster, Marriott’s hotel teams around the world work to mobilize quickly to raise funds and provide hands-on support for global response and relief organizations like World Central Kitchen, the American Red Cross, and the International Federation of Red Cross and Red Crescent Societies, as well as local philanthropic partners. For example, in the wake of Hurricanes Helene and Milton in 2024, hotels from neighboring towns in North Carolina and Florida provided over 1,700 hours of disaster relief work, as well as in-kind donations, such as water and shelf-stable food, clothes and hygiene supplies, and box lunches for city workers cleaning up debris. In 2023, Marriott’s Business Councils and hotels provided over 15,000 volunteer hours to support relief efforts for those impacted by the wildfires in Maui, Hawaii, and over 37,000 volunteer hours following the earthquakes in Türkiye and Syria.

In addition to its volunteer efforts, the company has prioritized global initiatives, including Marriott’s “Check Out for Children” (COFC) donation program. With the help of participating hotels across Marriott’s Asia Pacific Excluding China (APEC), Caribbean and Latin America (CALA), and Europe, Middle East & Africa (EMEA) regions, COFC and other Marriott initiatives have supported UNICEF since 1995, benefiting more than 4.5 million children worldwide.

Beyond its global initiatives, each of Marriott’s regions has worked to make a difference in meeting the needs of local communities. For example:

Established in 2017, Marriott’s sustainability and social impact platform, Serve 360: Doing Good in Every Direction, guides the company’s efforts around taking care of people, the planet, and the communities it serves.

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