Louis Vuitton has entered into a multi-year partnership with Real Madrid, unveiling exclusive formalwear and travel collections for the club’s Men’s and Women’s football teams, as well as its Men’s Basketball team. 

This marks the first time the luxury fashion house has created bespoke wardrobes for an entire sports organisation.

The collections include formal and travel-ready garments, shoes, and accessories designed by Louis Vuitton’s Men’s studio, under the creative direction of Pharrell Williams. Crafted for official events and international travel, the outfits are defined by refined tailoring, technical fabrics, and discreet nods to both brands’ identities.

Signature features include a label in natural cowhide leather, embossed with the Louis Vuitton name and sewn onto jacket lapels and trouser pockets. The label mirrors the leather detailing found on the House’s iconic trunks. Accessories include a palladium-buckled leather belt, navy cotton embroidered cap, and the supple LV Soft bag.

A matching luggage line has been created exclusively for the collaboration. It features the Horizon 55 carry-on, the Keepall, the Christopher backpack, and travel essentials such as a toiletry bag and passport holder. These items come in Louis Vuitton’s Monogram canvas, finished with white-and-gold stripes and personalised “RM” initials in the club’s colours. A specially designed Real Madrid leather charm, not available for sale, accompanies each piece.

The collaboration aligns Louis Vuitton with the world’s most decorated club, founded in 1902, which holds a record number of European Cups in both football and basketball. The partnership continues the House’s long-standing involvement in elite sport, which includes creating trophy trunks for events such as the FIFA World Cup, Formula 1, Roland Garros, and the Paris 2024 Olympic Games.

“This partnership confirms now more than ever that victory travels in Louis Vuitton,” said Pietro Beccari, CEO of Louis Vuitton. “We are proud to support a club whose history continues to inspire entire generations.”

Emilio Butragueño, Director of Institutional Relations at Real Madrid, added, “We share not only the responsibility of building a legacy but also the purpose of inspiring the world.”

The Louis Vuitton x Real Madrid wardrobe is exclusive to team members and not available for public purchase.

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