PalmPay, a FinTech company in Nigeria, has said it is set to empower no fewer than 5,000 women and youths in Kano on financial literacy as part of its corporate social responsibility.

The Managing Director of the company, Mr. Chika Nwosu made the disclosure when he paid a courtesy visit to the 16th Emir of Kano, Alhaji Muhammadu Sanusi II, at his palace on Wednesday evening.

He said he was at the palace of the monarch with his team to seek the emir’s blessings ahead of the programme.

According to him, the initiative targets women, youths, university students, and NYSC Corps members in the state.

Nwosu noted that PalmPayNigeria started operations five years ago and has grown to over 35 million users with recognition from the Financial Times as the second fastest-growing company in Africa and the fastest-growing FinTech in Africa.

According to him, the company is expanding its impact in Northern Nigeria, especially in Kano, to make financial services more inclusive and accessible especially to underserved communities.

“The company will promote financial literacy campaigns, particularly among youth and women, and also support individuals and female-led micro, small, and medium enterprises, through capacity building and access to affordable digital payment tools.

“The company seeks the blessing of His Royal Highness before proceeding with the activities in his domain.”

He said the launching of the pilot initiative would be held in Fagge Local Government Area, adding that, “we plan to engage directly with market women, providing them with practical training and essential tools designed to support and accelerate their business growth.”

Responding, Emir Sanusi II lauded PalmPay for the initiative and assured the fintech of the emirate’s support, noting that fintech is a crucial element of the financial system architecture.

He directed all the district heads in the emirate to give the company all the needed support to ensure the success of the programme.