Interflora UK swings to profit in 2024 despite turnover dip, reveals new strategy
Interflora's UK division has returned to profitability, despite a drop in sales during its most recent financial year. The Lincolnshire-based company reported a pre-tax profit of £1.9m for 2024, according to newly filed accounts with Companies House.
This comes after Interflora posted a pre-tax loss of £2.3m in the previous financial year. It marks the first time Interflora has been back in the black since it recorded a pre-tax profit of £471,000 in 2021, as reported by City AM.
However, the accounts also reveal a decrease in turnover in 2024, from £86.7m to £83.2m. In September 2024, Interflora sold its stake in The I.S. Group, generating a profit of £810,786.
The I.S. Group previously supplied sundry items to florist businesses, but Interflora's UK arm established its own wholesale division in 2018 while retaining its investment in the group. The company paid out a dividend of nearly £4m in the
link source - Business Live East Midlands News https://i2-prod.walesonline.co.uk/news/uk-news/article27503314.ece/ALTERNATES/s1200/0_MWjly23-482059JPG.jpg