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How is Tejeda, Gran Canaria Revolutionizing Wellness Tourism? Now, Discover The Benefits of The Bien De Altura Project For Sustainable Travel - Travel And Tour World

Published 1 week ago3 minute read

Tuesday, June 24, 2025

Nestled in the heart of Gran Canaria, the picturesque municipality of is redefining wellness tourism by integrating nature, culture, and mental well-being. As part of the European initiative, Tejeda is positioning itself as a therapeutic destination, offering visitors transformative experiences that promote emotional and physical health.

The project, spearheaded by the and backed by the , aims to explore the therapeutic benefits of mountain environments. Through scientific evaluations, the project examines how activities in natural settings can alleviate symptoms of mild depression, reduce stress, and enhance overall well-being. Tejeda, situated at an altitude of 1,050 meters and renowned for its stunning landscapes, is the sole municipality in the Canary Islands participating in this groundbreaking initiative.

On June 21 and 22, Tejeda hosted the third of five pilot experiences under the Bien de Altura project. The event featured a diverse range of activities designed to connect participants with nature and promote mental well-being:

These activities are part of a broader effort to demonstrate the efficacy of “nature prescriptions” as complementary treatments to traditional healthcare.

The Bien de Altura project is grounded in scientific research that highlights the health benefits of spending time in natural environments. Studies indicate that regular exposure to nature can:

By integrating these practices into the tourism experience, Tejeda aims to offer visitors more than just scenic views—providing a holistic approach to health and well-being.

Tejeda’s involvement in the Bien de Altura project aligns with a growing trend in global tourism: the demand for experiences that are authentic, sustainable, and health-focused. Marian González, spokesperson for EsMontañas, emphasizes that mountain villages like Tejeda “not only preserve spectacular landscapes but also a pace of life that can be therapeutic in itself.” This approach attracts travelers seeking destinations that offer emotional enrichment and a deeper connection to nature.

The project also aims to stimulate local economies by promoting tourism that supports rural development and sustainability. By offering wellness-focused experiences, Tejeda is positioning itself as a destination that harmonizes tourism with ecological and cultural preservation.

Recognized as one of Spain’s most beautiful villages, Tejeda is surrounded by majestic natural landmarks, including , a massive basaltic monolith formed by volcanic activity and erosion. The village’s location within the , a volcanic crater, provides visitors with breathtaking views and a serene atmosphere conducive to relaxation and reflection.

Beyond its natural beauty, Tejeda offers a rich cultural heritage, with traditional Canarian architecture, local cuisine, and artisanal crafts. The community’s commitment to preserving its environment and traditions enhances the authenticity of the wellness experiences offered.

The outcomes of the Bien de Altura project, including the experiences in Tejeda, will be compiled into a comprehensive study to be presented in October. This research aims to advocate for the inclusion of nature prescriptions in public health policies and inspire other mountain tourism destinations to enhance their offerings as healing places for both residents and visitors.

Tejeda’s participation in this initiative underscores its dedication to fostering a tourism model that prioritizes well-being, sustainability, and cultural integrity. As the demand for transformative travel experiences grows, Tejeda stands as a beacon of how destinations can evolve to meet the needs of the modern traveler while preserving the essence of their natural and cultural landscapes.

TTW-Dec24

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