Formula E has witnessed a steep rise in audience growth across television and social media during the first half of the 2024–25 season, with projections suggesting the sport could surpass 500 million viewers by the end of Season 11.

While the Mexico E-Prix was the most-watched race in the US, the Jeddah double-header set a new benchmark as the most-watched Formula E weekend in history.

According to the latest figures from Kantar Media, a record-breaking cumulative audience of 44 million tuned in to watch the Mexico E-Prix — Round 2 of the season held in January. It became the most-watched Formula E race in the US, with CBS coverage of the event reaching 11 million viewers.

The Jeddah double-header (Rounds 3 and 4) drew 65 million global cumulative viewers, setting a new all-time high for a Formula E weekend. Meanwhile, the Monaco E-Prix (Round 8) delivered a 25 percent increase in viewership compared to the same race in Season 10. The Tokyo E-Prix (Round 9) also broke records in Japan, registering the highest-ever Formula E TV audience in the country — a 20 percent rise over Season 10’s numbers on Fuji TV.

Digital audiences have also shown notable growth. Data from Emplifi revealed a 13 percent increase in social video views and a 12 percent rise in engagement, underscoring the vibrant and interactive fan community that continues to grow around the sport.

Commenting on the surge in popularity, Formula E CEO Jeff Dodds said, “The latest figures from our external providers are truly phenomenal and show the tremendous momentum behind the growth of our sport.

They highlight that not only do we have world-leading technology and acceleration in the cars, but that it’s producing some of the best, most competitive racing that both old and new fans can’t get enough of.”“We’re building fan bases and loyalty in key and emerging markets, with Mexico and the US as prime examples of how our investment and long-term presence are paying off. As the world’s fastest-growing motorsport, we know we can’t stand still. We must continue delivering the best racing, the best rivalries, and the most inclusive events to maintain our steep growth trajectory and strengthen our community of electric super fans,” he added.Also Read: Dan Ticktum shares unfiltered pictures and a note after Jakarta win, mentions losing F1 chance: “It wasn’t down to my attitude”The current season of the ABB FIA Formula E World Championship began in Sao Paulo in December 2024 and will conclude in London at the end of July 2025. A total of 22 drivers from 11 teams are competing in Season 11.