BevNET Live NYC: Beverage School and Hands-On Workshops Set the Stage for Learning on June 11 + 12
Beverage brands attending BevNET Live NYC on June 11 + 12 gain access to targeted education and hands-on learning through Beverage School and a series of expert-led workshops.
Beverage School kicks things off with foundational sessions led by industry experts, covering critical topics like distribution, compliance, branding, and fundraising. Throughout the event, brands can also dive deeper into specialized workshops focused on real-world strategies, from leveraging NIL marketing to building a global team or launching a THC beverage. Whether you’re new to the space or scaling fast, these sessions offer the tools and insights to help you grow smarter.
Beverage School starts at 8 A.M. ET on June 11 and ends at 9:45, shortly before our mainstage sessions begin. In addition to the topics covered, it’s a great place to being your networking journey and access our subject matter experts during the session’s round-table portion, which runs from 9:15 – 9:45 A.M. ET.
Presenting Entrepreneur
Henry Kasindorf, CEO and Co-Founder of Remedy Organics, is a seasoned entrepreneur with a track record across tech, energy, and hospitality. He’ll share how he’s driving rapid national growth in top retailers like Whole Foods, Walmart, and CVS.
How The Beverage Industry Really Works
Bill Sipper of Cascadia Managing Brands will deliver a no-nonsense roadmap for beverage startups, outlining why most fail, and how success depends on understanding distribution, retail timelines, pricing pressures, and the hard logistics behind building a brand.
FDA Compliance for Beverage Brands
Claudia Lewis from Venable will break down the latest compliance rules around labeling, ingredients and marketing claims, equipping brands with practical guidance to stay competitive while avoiding legal pitfalls in today’s fast-moving, highly regulated beverage market.
Brand Design That Wins On Shelf
Voicebox will share key brand design do’s and don’ts, offering a proven process to help beverage brands get to shelf quickly with packaging that stands out, builds interest, and drives repeat purchases.
Understanding Equity & Convertible Notes
Will Bernat of Nutter will break down the basics of equity—from common stock to convertible notes, explaining how founders can use it to fund growth, build teams, attract investors, and navigate dilution.
Throughout the event, you can check out our Expert-Led Workshops:
Accessing Gen Z in Beverage with NIL
In this workshop, 98Strong will share how NCAA student athletes are reshaping Gen Z influence, and how brands like OLIPOP and Guayaki are using NIL to drive authentic, full-funnel growth.
Building a Scalable Supply Chain for THC Beverages: High Tea with Master Mixologists and Industry Experts
Join Templar Food Products and top cannabis beverage experts for an interactive “High Tea” workshop covering everything from formulation to mixology—plus live demos, tastings, and a special sunset cruise for the first 100 RSVPs.
Talk to Your Data, and It Talks Back
In this workshop, AisleAI President Kevin Senn will demystify how CPG brands can practically apply AI to boost velocity, cut waste, and stay ahead in a rapidly evolving market.
Getting More for Less: Finding, Managing, and Growing Your Global Team
Learn how to build a high-performing global team by combining expert hiring, strong management, and career development to transform international talent into dedicated, top-tier contributors.
View the full agenda for dates and times.
More than 700 beverage industry professionals are already registered and limited tickets remain. Register now to join us in NYC next week!
About BevNET Live
BevNET Live is the premiere event for beverage brands, distributors, service providers, retailers and investors to discuss what’s next for the industry. With the industry’s foremost speakers and our New Beverage Showdown, BevNET Live attracts hundreds of brands to each event.