Bereal vs. Snapchat Statistics - Which is Better? (2025)
After its early success, BeReal struggled to retain users and was acquired by Voodoo for approximately $540 million (€500 million) in mid-2024. Snapchat continues to grow thanks to new features, such as AI-powered lenses and Bit Moji updates, which help it remain popular worldwide. We will look closer at “Bereal vs. Snapchat Statistics – Which is Better?” in this article.
(Reference: oberlo.com)
| 10 | Nigeria | 17.6 million |
| 9 | Iraq | 19.1 million |
| 8 | Egypt | 19.3 million |
| 7 | Germany | 22.2 million |
| 6 | United Kingdom | 23.6 million |
| 5 | Saudi Arabia | 24.3 million |
| 4 | France | 28.4 million |
| 3 | Pakistan | 35.6 million |
| 2 | United States | 106.5 million |
| 1 | India | 204.4 million |
(Reference: analyzify.com)
| 2022 | 1 |
| 2023 | 5 |
| 2024 | 11 |
(Reference: onlineoptimism.com)
| 1/1/2020 | – |
| 7/1/2020 | – |
| 1/1/2021 | 2 million |
| 7/1/2021 | 2.5 million |
| 1/1/2022 | 2.9 million |
| 7/1/2022 | 7.9 million |
| 1/1/2023 | 10 million |
| 7/1/2023 | 20 million |
| 1/1/2024 | 25 million |
(Reference: oberlo.com)
| 13-17 | 18.3% |
| 18-24 | 37.4% |
| 25-34 | 24.7% |
| 35-49 | 14.8% |
| 50+ | 3.9% |
(Reference: coolest-gadgets.com)
| 16- 25 years | 43.2% |
| 26-44 years | 55.1% |
| 45+ | 1.7% |
(Source: coolest-gadgets.com)
(Reference: oberlo.com)
| Annual Change | ||
| 2017 | USD 0.83 | – |
| 2018 | USD 1.18 | +42.2 |
| 2019 | USD 1.72 | +45.8% |
| 2020 | USD 2.51 | +45.9% |
| 2021 | USD 4.12 | +64.1% |
| 2022 | USD 4.60 | +11.7% |
| 2023 | USD 5.36 | +16.5% |
| 2024 | USD 6.11 | +14.0% |
| 2025 | USD 6.87 | +12.4% |
| 2026 | USD 7.62 | +10.9% |
| 2027 | USD 8.34 | +9.4% |
– USD1.9 trillion of that comes from North America.
– USD 1.05 trillion comes from Europe.
- BeReal began testing ads in the US during the third quarter of 2024, collaborating with brands from the fashion, gaming, and beauty sectors. (BeBeez)
- Approximately 85% of BeReal’s users are from Gen Z, making it a strong platform for brands seeking to connect with younger audiences. (Sifted)
- After launching successful ad campaigns in Europe and Japan, more than 200 brands (including big names like Nike, Levi’s, and Amazon) started advertising on the app. (Sifted)
- BeReal now offers:
– In-feed ads that look like regular posts.
– Homepage takeover ads that show up when users open the app.
Conclusion
BeReal and Snapchat both attract Gen Z users, but they’re built for different reasons. BeReal has approximately 40 million monthly users, with 85% of them being Gen Z. Users open the app over 30 times a day. It started showing ads recently and now makes around $2 million a month. Meanwhile, Snapchat has over 800 million users each month and reaches almost 50% of smartphone users in the US.
Its users have a total spending power of $4.4 trillion. While Snapchat is better suited for large ad campaigns, BeReal is growing rapidly and works well for brands that want to appear genuine and personal. We have provided a clear overview of the statistics comparing “Bereal and Snapchat Statistics – Which is Better?”
Who uses BeReal the most?
BeReal data indicates that many users are females. In the US, 58% of BeReal users are female, while males comprise the remaining 42%. In other countries, female users have a higher percentage.
Is Snapchat safer than BeReal?
BeReal is safer compared to Snapchat, but if one has parental control enabled on the BeReal application, then one can also have parental control applications for every app on their child’s device.
Saisuman Revankar
Saisuman is a talented content writer with a keen interest in mobile tech, new gadgets, law, and science. She writes articles for websites and newsletters, conducting thorough research for medical professionals. Fluent in five languages, her love for reading and languages led her to a writing career. With a Master’s in Business Administration focusing on Human Resources, Saisuman has worked in HR and with a French international company. In her free time, she enjoys traveling and singing classical songs. At Coolest Gadgets, Saisuman reviews gadgets and analyzes their statistics, making complex information easy for readers to understand.
