Wednesday, June 18, 2025

“THE Room FX” builds upon the success of ANA’s acclaimed “THE Room” seat featured on its Boeing 777-300ER aircraft. Developed in collaboration with Safran Seats and UK-based design firm Acumen, this next-generation seat is tailored to fit the Boeing 787-9’s narrower fuselage without compromising on comfort or privacy.

The “FX” in the name stands for “Future Experience,” reflecting ANA’s commitment to innovation and passenger-centric design. The seat features a 1-2-1 configuration, ensuring direct aisle access for every passenger. Seats alternate between forward- and rear-facing arrangements, maximizing space and privacy. This alternating configuration is a key feature that ensures each passenger has the maximum amount of personal space and ease of access, whether traveling solo or as part of a group.

ANA plans to introduce “THE Room FX” on its Boeing 787-9 aircraft starting in 2026. The airline will initially introduce the new seats on the first three Boeing 787-9 aircraft, with retrofitting of the remaining 16 aircraft in the fleet to begin in 2027. This phased approach will allow ANA to gradually integrate the new seats across its long-haul routes.

The redesigned cabins will be configured as follows:

• : 137 seats in a 3-3-3 configuration.

This strategic upgrade aims to enhance the passenger experience on ANA’s long-haul international routes, including services from Tokyo Haneda (HND) and Narita (NRT) to destinations across Europe, North America, and beyond. ANA’s commitment to offering a high-quality, luxurious experience for travelers has positioned it as one of the premier airlines in the world.

ANA’s dedication to providing exceptional service is evident in the development of “THE Room FX.” Executive Vice President of Customer Experience, Tomoji Ishii, emphasized that this new seat represents ANA’s commitment to exceeding passenger expectations and shaping the future of luxury flight. This innovation reflects ANA’s drive to offer more than just a flight experience—it is about providing an elevated, personalized journey that aligns with the needs and desires of modern travelers.

The collaboration with Safran and Acumen underscores ANA’s focus on not just innovation, but also on comfort and sustainability in its fleet enhancements. The airline has worked meticulously to ensure that “THE Room FX” represents the best in both design and functionality, ensuring that passengers will have an unparalleled experience when flying on ANA’s long-haul international routes.

With the introduction of “THE Room FX,” ANA is setting a new standard for business class travel. The spacious, private suites will offer passengers a level of comfort and luxury that is rarely seen in the airline industry. Coupled with state-of-the-art technology and sustainable design practices, this new seat promises to be a game-changer in long-haul aviation.

As the airline continues to integrate these new seats into its fleet, travelers can expect ANA’s Boeing 787-9 aircraft to offer one of the most advanced and comfortable business class experiences in the sky. Whether flying for business or leisure, passengers will enjoy an upgraded journey with the highest level of privacy, comfort, and modern amenities. ANA’s continued focus on innovation and sustainability will undoubtedly make “THE Room FX” a key part of the airline’s future success, setting the benchmark for luxury air travel in the years to come.