UK's Outbound Travel Industry Set to Reach Billions by 2030, Surging Global Tourism in Europe, North America, and Asia
Wednesday, June 11, 2025
The UK’s outbound travel industry is set for a remarkable transformation, with predictions indicating a significant 20% growth by 2030. This would elevate its value to £62 billion annually, up from the current £52 billion, according to a new study from the UK’s largest travel association, Abta. The impact of this growth will not only be felt domestically but will have significant global consequences, influencing everything from air travel patterns to tourism-related employment and regional economic health.
Abta’s research underscores the critical role of outbound travel in driving broader economic prosperity. The sector has become more than just a pillar of tourism; it is now an essential catalyst for job creation, local growth, and community wellbeing. As the outbound travel market expands, so too does its positive effect on inbound and domestic tourism, creating a dynamic interdependence that benefits the global travel ecosystem.
This upward trajectory comes at a time when the UK government is focused on growing the economy to meet its long-term goals. As Abta points out, the government’s drive to increase the nation’s economic output aligns perfectly with the predicted growth of outbound travel. The positive economic impact generated by outbound travel could contribute substantially to the broader UK economy, benefiting both urban and rural areas.
The growth in outbound travel also strengthens the international travel market by increasing demand for flights, hotel accommodations, and tourism services, particularly in regions popular among British travelers. It is anticipated that this increased demand will positively affect global tourism destinations, with UK-based outbound tourists helping to boost economies in regions such as Europe, North America, and Asia.
The rise in outbound travel has significant implications for regional airports across the UK, many of which rely heavily on leisure travel. Abta’s report emphasizes the role of UK residents heading abroad in supporting these regional hubs, with the survival of smaller airports often tied directly to outbound tourism.
Key airports such as East Midlands, Manchester, Birmingham, Bristol, and Exeter stand out due to their heavy reliance on leisure travel. These airports are especially vulnerable to fluctuations in outbound travel patterns; without a steady flow of passengers, many of these regional airports would face economic hardship. This, in turn, could have adverse effects on inbound tourism, potentially putting the livelihoods of local communities at risk.
The outbound travel market’s growth is vital for sustaining these regional airports, as it drives not only passenger traffic but also local employment opportunities. Should the industry fail to meet growth targets, these communities could suffer, as tourism-related businesses, local services, and jobs depend on the consistent flow of travelers.
In this context, regional tourism in countries around the world could also feel the effects of shifts in UK travel behavior. As outbound tourism increases, the ripple effect may result in increased air traffic, regional economic growth, and a heightened focus on attracting UK tourists in international markets. This trend will likely bolster the global tourism industry by further increasing international travel connectivity and demand.
Abta’s report outlines critical areas where policy changes are needed to ensure that the outbound travel sector meets its growth potential while aligning with broader sustainability goals. Without proper policy support, the forecasted growth could face barriers that hinder the development of a more responsible, eco-friendly travel industry.
The association emphasizes the need for the government to adopt progressive policies that foster sustainable travel practices. A strong focus on decarbonization, the promotion of sustainable aviation fuel (SAF), and the integration of sustainable practices in both air and port infrastructure are seen as essential for the industry’s long-term viability. Government support will be crucial to ensure that the travel industry remains competitive, environmentally conscious, and poised for growth.
Abta also points to the necessity of government support in enhancing UK-EU relations, particularly in the post-Brexit landscape. This includes simplifying visa and qualification recognition processes, improving cooperation on border control measures, and developing schemes that will encourage youth travel, fostering international exchanges that benefit the broader tourism industry.
The recommendations made by Abta are not just relevant for the UK; they offer a roadmap for the global travel industry. As UK tourism policies evolve, the impact will be felt worldwide, especially in regions and destinations that depend on British travelers. Therefore, global stakeholders, including airlines, hotels, and tourism boards, will need to consider these potential shifts when planning for future tourism trends.
As the outbound travel sector grows, so does the need for UK-based travel businesses to remain competitive on the global stage. Abta stresses that to maintain its leadership position, the UK must support its businesses in competing with international counterparts. This includes reviewing business rates and providing incentives to keep high-street tourism businesses viable, while avoiding excessive taxes that could harm the competitiveness of the sector.
Another critical element is the investment in the UK’s training and vocational education systems to ensure that the next generation of tourism professionals is adequately prepared for the future. As tourism becomes an increasingly global industry, the UK’s educational framework for tourism management and related fields must evolve to meet emerging demands.
On the global level, these policy adjustments will resonate, influencing the way travel companies in the UK and beyond approach staffing, business operations, and competitiveness. Destinations outside the UK that rely on British tourism will also have to adjust their offerings to cater to the expectations and preferences of outbound UK travelers.
One of the most significant areas for improving UK’s outbound tourism prospects is enhancing UK-EU relations. This involves addressing key issues such as the recognition of qualifications for travel professionals and simplifying cross-border travel procedures. In particular, creating smoother systems for recognizing professional qualifications and streamlining electronic border control measures would support the growth of the outbound travel industry.
The introduction of a youth experience scheme could open up new avenues for young travelers to explore Europe and beyond, fostering a new generation of travelers and ensuring that the outbound travel market remains diverse and sustainable. For international destinations, this presents an opportunity to market to younger travelers, creating tailored packages and experiences that appeal to this new demographic.
In conclusion, the outbound travel sector in the UK is poised to experience substantial growth by 2030, with the potential to contribute £62 billion annually to the economy. However, this growth will only be sustainable with the right support from the government and the industry. By embracing sustainable practices, improving policies, and ensuring that regional airports remain viable, the UK can capitalize on its position as a global leader in outbound travel.
For global destinations, this growth presents an exciting opportunity to capture the attention of British tourists, and the ripple effects of this growth will be felt worldwide. International tourism stakeholders must take note of the changing dynamics in outbound travel, particularly in light of potential policy changes and the growing focus on sustainability