Safe Life, a prominent global provider of public access life-saving solutions, has announced that Salvavidas Cardio, a leader in the growing Spanish market for automated external defibrillators (AEDs), is joining its group. Based in Madrid, Salvavidas Cardio distinguishes itself with a substantial portion of its business dedicated to subscriptions, which include comprehensive monitoring and maintenance of AED devices, thereby enhancing customer safety and security.

Jimmy Eriksson, CEO of Safe Life, expressed his enthusiasm for the acquisition, stating, "We have for a long time had our eyes on Spain; it is a large and dynamic market in Europe and I'm extremely happy we're now able to partner with one of the leading forces in it, and one that has truly shown market-shaping leadership." He further lauded Carlos Fernandez, Managing Director of Salvavidas, for leading a seasoned team through a significant transformation. Eriksson anticipates a collaborative effort with the entire Safe Life team to expand the Group's market presence in Spain and facilitate the exchange of best practices with other companies within their European and global network.

Under its current strong management team, Salvavidas Cardio has successfully shifted its business model and achieved considerable growth over recent years. Their unwavering focus on customer experience has led to the establishment of an efficient structure and operation, enabling the delivery of goods and services across all of Spain. The company is well-positioned to sustain this growth trajectory.

Carlos Fernandez, Managing Director of Salvavidas, shared his perspective on the partnership: "When I first met Jimmy and Alex, the founders of Safe Life, I immediately felt that joining them had to be the right route to go." He believes that with the capabilities available within a focused group like Safe Life, his team is ready to accelerate their growth. Fernandez emphasized that this partnership will significantly benefit their customers, and it presents a tremendous opportunity for his entire team to become part of a global organization committed to saving more lives. He also extended his gratitude to Salvavidas's previous investors for their support up to this point.

This acquisition is an integral part of Safe Life's ambitious and accelerated growth strategy. Amidst the increasing demand for AEDs and public safety equipment, Safe Life continues to seek strategic opportunities to broaden its reach and impact. The Group's strategy effectively combines the strength of its platform and breadth of offerings with the power of local entrepreneurship and deep market knowledge.

Safe Life, founded in 2019, is a collective of companies dedicated to providing life-saving equipment and training, primarily focusing on AEDs. It has rapidly expanded across Europe and North America through a series of successful acquisitions, all contributing to a shared vision of creating safer communities worldwide. Salvavidas Cardio, established in 2009, has evolved into Spain's leading AED program manager. In recent years, it has transformed into a scalable "cardio-as-a-service" platform, with technology-enabled AED services and training at its core. Through an integrated, easy-to-manage solution, Salvavidas Cardio aims to empower thousands of organizations to protect human lives.