Niche sports provide point of differentiation for Zondacrypto

Published 1 month ago• 1 minute read

Tiffany Cromwell of the Canyon-SRAM Zondacrypto UCI Women’s World Tour team. (Photo by Bryn Lennon/Getty Images)

Cryptocurrency exchange Zondacrypto’s decision to expand its sponsorship presence in cycling is geared towards differentiating it from rivals in the cryptocurrency sector.

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Niche sports provide point of differentiation for Zondacrypto

This content is available to SportBusiness Sponsorship subscribers only

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