MrBeast is capitalizing on the recent Coldplay 'kiss cam' controversy by offering two VIP concert tickets to a lucky fan who tags their boss on X. This giveaway follows an incident at a Boston Coldplay concert where two Astronomer executives were caught in an intimate moment on the Jumbotron, leading to internal fallout and an investigation at their company.
“kiss cam” controversy, offering two VIP concert tickets to fans in a viral social media stunt, and throwing subtle shade at the scandal.The giveaway comes just days after a Coldplay concert in Boston inadvertently outed Astronomer CEO
Andy Byron and Chief People Officer
Kristin Cabot in an intimate moment captured live on a stadium Jumbotron. The clip has since gone viral, drawing tens of millions of views and triggering internal fallout at the company.
“I bought two VIP Coldplay tickets and one random person that tags their boss in the replies will win them! (if you win watch out for the Jumbotron),” MrBeast, whose real name is Jimmy Donaldson, posted on X (formerly Twitter) on Thursday(July 17).
The post immediately racked up thousands of responses as fans raced to participate and poke fun at the original scandal in the process.
The next Coldplay concert is scheduled for Saturday, July 19, 2025, at Camp Randall Stadium in Madison, Wisconsin. This performance is part of their ongoing Music of the Spheres World Tour, and it’s set to feature their signature immersive experience, complete with fireworks, colored smoke, confetti, and a setlist spanning both classics like “The Scientist,” “Viva La Vida,” and newer tracks from their 2024 album Moon Music.
Tickets are still available on resale platforms, with prices starting around US$363–398, though premium seating on the floor begins closer to $770.
Following Madison, the tour continues to Nashville's Nissan Stadium on July 22, then heads to Miami’s Hard Rock Stadium on July 26 and 27
The original incident occurred during Coldplay’s July 16 concert at Gillette Stadium in Boston. As the band played a romantic track, the stadium's “kiss cam” landed on a couple in the crowd, later identified as Andy Byron and Kristin Cabo,t who appeared visibly affectionate. Audience cheers turned awkward when the two seemed hesitant to react, drawing a lighthearted jab from Coldplay frontman
Chris Martin.
“Either they’re having an affair or they’re just very shy,” he joked from the stage.
The moment, broadcast live on the venue's big screen, was captured and shared by nearby concertgoers. One such clip uploaded by user Grace Springer quickly went viral across platforms, amassing over 40 million views within 48 hours.
Fallout at Astronomer
Both Byron and Cabot are in an extramarital affair, and Cabot reportedly finalized her divorce in 2022 and serves in senior executive roles at Astronomer, a high-profile data infrastructure company. Following the video's viral spread, the company placed both executives on administrative leave pending a formal internal investigation.
In a statement issued Wednesday, the Astronomers’ board confirmed the inquiry:
“We are conducting a review to determine the facts and evaluate any potential breaches of our internal code of conduct. We take matters of integrity and accountability seriously.”
The company emphasized that no other employees were involved and asked the public to refrain from speculation as the investigation proceeds.
