The Trump family’s latest venture blends politics, business, and branding into one glossy handset. But scratch the surface, and questions about manufacturing, regulation, and credibility quickly pile up
What do you get when you mix a political icon, a $499 gold-coloured smartphone, and a mobile plan named after a US President? A product called
Trump Mobile
— launched with fanfare by
Donald Trump Jr
and
Eric Trump
on the anniversary of their father’s first presidential run.
