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Opening up like never before, GRAMMY® Award-nominated multi-platinum superstar Gucci Mane will unveil his most ambitious project to date in 2025. He uncovers his anxiously awaited seventeenth full-length album, Episodes, on October 17 via 1017/Atlantic Music Group, and it accompanies his second book—also entitled Episodes—out October 14 on Simon & Schuster. There’s no better way to celebrate “10/17” this year…
Both tracks find Guwop in top form as he bodies the production with confessional, catchy, and endlessly quotable rhymes. Accompanying this drop, iconic and influential filmmaker, director, screenwriter, and producer Harmony Korine [Kids, Gummo] notably helmed an AI music video incorporating both “Voices” and “Psycho.” It’s Gucci Mane like you’ve never seen him. The visual also continues his longstanding creative collaboration with Korine who cast the hip-hop icon in his 2012 critically acclaimed cult classic Spring Breakers. The video is powered by EDGLRD who brought this to life in a short timeframe, blending high-level creativity with emerging technology and AI, all delivered with a meticulous, high-touch approach.
About the video, EDGLRD commented, “We made this with just three photos of Gucci, AI, and VFX. It’s a low-lift process for the artist and high-impact for the fans. We’re excited to continue pushing this technology and format forward.”
Marking a career first, Episodes acts as an emotionally charged high stakes soundtrack for the book, which reveals Gucci Mane’s struggles with mental health and drug addiction and provides fans and readers with insights into his career and life. These “Episodes” encompassed what happened behind the music itself. Between disclosing his own stories, he even personally interviews various mental health professionals in order to offer a well-rounded and informed perspective.
Throughout Episodes, he holds nothing back and ultimately finds healing in his words on the page and on tape.
Distinguishing himself as the hardest working man in hip-hop, Gucci Mane served up the mixtape Greatest Of All Trappers (Gangsta Grillz Edition) hosted by DJ Drama in 2024. NPR hailed the latter as “a callback to a bygone era and yet one whose reverberations are everywhere,” going on to profess, “It is only through this process of reliving and commemorating what was that it’s really possible to see the afterimage of what these two artists helped build everywhere, and realize that the spirit of the mixtape format is eternal.” In support of the project, he headlined a sold-out show with the Atlanta Symphony Orchestra during October.
Get ready to experience Episodes and more from Gucci Mane in 2025.
ABOUT EPISODES:
As one of hip-hop’s legendary figures and an indispensable fixture in Atlanta’s vibrant rap culture, Gucci Mane was on an upswing in his career when he sold his debut memoir, The Autobiography of Gucci Mane in 2016. He had just been released from prison, sporting a slimmer physique and health-conscious diet; he announced his ninth album, the platinum-selling Everybody Looking; and became the face of a global campaign with the luxury Italian designer that inspired his name and persona. But underneath all that, he was hiding some of his darkest struggles from the world. Now he is ready to tell his full story. In Episodes, Gucci revisits his life and shares what was really going on for the first time. The mental anguish, the pitfalls, the triggers no one speaks about. Each episode is Gucci experiencing something—something you may remember from the news or even heard in his music—and giving you the background of where he was mentally. He reveals how his fascination with money got the worst of him, why he committed certain crimes, the story behind his ice cream cone tattoo, and how his wife felt watching him overdose. Along the way, he interviews medical professionals and mental health experts to provide insight into mental health awareness.
Episodes is Gucci’s way of reaching beyond the “each one, teach one” approach of discussing mental illness behind closed doors, opting instead to cultivate a discourse amongst a culture that, while steadily improving how it regards mental health, still stigmatizes public discussions around the topic. This compelling memoir sheds light on both his inner struggles and his triumphs, offering an unflinching account of a man who defied the odds to leave a lasting legacy on music, culture, and conversations around mental health.
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ABOUT GUCCI MANE
Currently boasting over 16 billion global streams and more than 4.5 billion official views on YouTube, Gucci Mane wrapped up 2024 with another strong year of releases following his latest album in 2023, Breath of Fresh Air, available via Atlantic Records/The New 1017 Records.
Widely regarded as one of the most influential rappers of the past decade, Gucci Mane has more top 10 albums on Billboard’s “Top Rap Albums” chart than any other hip-hop artist in history. Along with new releases from Gucci Mane himself, the seasoned A&R has taken his eye for the next big thing to his own record label, The New 1017, in partnership with Atlantic Records. The New 1017 showcases Gucci Mane’s platinum-certified A&R skills with a roster that includes some of the best and brightest rising stars.
ABOUT EDGLRD
EDGLRD is a digital IP-based studio led by Harmony Korine that produces cutting-edge worlds in film, gaming, advertising, sensory experiences, and content of all sorts. Driving EDGLRD’s work is a proprietary suite of entertainment software products that creatively utilize artificial intelligence, visual effects, computer generated imagery, virtual reality, and augmented reality.
EDGLRD works with a network of leading artists, musicians, film directors, and video game developers to blend the worlds of entertainment and artificial intelligence. The studio has collaborated with some of the biggest names in culture, including The Weeknd, Nike, Marc Jacobs, Travis Scott, and Kim Kardashian’s SKIMS, as well as top Hollywood directors and anime studios. EDGLRD’s first feature AGGRO DR1FT premiered at the 80th Venice International Film Festival, and has toured the globe by way of immersive activations. Recent collaborations and partnerships include Higround, a lifestyle and peripheral brand, American YouTube and online streamer iShowSpeed, American rapper Gucci Mane, Rihanna and Miami Design District.