Chrysler pivoting electric strategy to hybridity | Car News | Auto123
As Chrysler went about celebrating its 100th anniversary last week, another significant change went unnoticed. The transition to an all-electric lineup is officially on hold. Back in 2022, the company promised a first EV in 2025 and an all-electric lineup by 2028. But the Stellantis brand is evidently backtracking, like many other manufacturers facing a BEV market that’s less enthusiastic than anticipated.
The launch of a promised electric crossover, which was meant to mark the brand's renewal, won’t happen in 2026 and is now postponed "until further notice." Behind the scenes, Stellantis is instead preparing a more pragmatic relaunch. Stellantis design boss Ralph Gilles confirmed to Automotive News that Chrysler would "experiment" with the STLA medium and STLA Large platforms, which can accommodate internal combustion engines as well as hybrid or electric powertrains.
Currently, Chrysler barely survives with two almost identical minivans—the Caravan and the Pacifica—the popularity of which is declining. A refresh of the Pacifica is planned for 2026 and is said to be inspired by the Halcyon concept, featuring more modern bumpers and grilles. But a facelift won't be enough to put the brand back on track.
Chrysler's Halcyon concept | Photo: Chrysler
The STLA Medium platform, already used in models like the Peugeot 3008 and Citroën C5 Aircross, as well as the STLA Large, which supports the internal combustion and electric versions of the Jeep Wagoneer S and the new Dodge Charger, could serve as the basis for a new Chrysler lineup. The objective is to offer a varied, accessible range that can appeal to more consumers.
While Stellantis takes time to evaluate its options, one thing is clear: Chrysler will have to do far more than just update a minivan to survive into its second century. A credible relaunch requires new models, a coherent vision and, above all, desirable vehicles.